Why Use Adwords?
To put it simply Pay per click (PPC) is a proven form of online advertising that you, the advertiser, only pay for when someone clicks on your ad.
Adwords is PPC from Google. It can transform your business and bring scalability and predictability to your business.
Google is worth $70 billion and over 80% of it’s revenue comes from advertising. Adwords works if done correctly.
Adwords success depends on careful planning and measurement. Often what you see in Adwords is not what is really happening. We have developed software that produces analysis reports based on our years of experiences of where the focus should be. By following a rigorous process in research,analysis and Adwords Management we have a proven formulae for success.
Our Push Analyser Software includes
Take a step back and see trends year on year and month on month. Sometimes you see small trends developing over time.
Ad Share Gap Identifier
How often is your Ad shown. Understand how much traffic you may be missing.
80/20 Focus Reports
What keywords make up 80% of your sales/leads? What strategy can you use to focus on these?
Often there will be wastage on certain keyword variations that can be eliminated to focus budget on what works.
Discover keyword themes that you do not have that can generate mores sales and leads.
Quality Score Management
Quality Score Management will give you an advantage over your competitors. See how you can improve your quality score.
Ad Performance Alerts
What adverts are the ones that work in generating more qualified traffic? What strategy can you use for Ad copy testing?
Match Type Analysis
Which match types are best for your business? Do you have the right mix of match types and are they consistent across the account?
How do your campaigns perform across tablet, desktop and mobile. Mobile is growing fast. How is your account set up for it?
Why Use an Agency for Set Up?
We are passionate about Adwords. Our research audit is our way of showing you how Adwords can work for you. Our acute understand of online consumers and the current market allow us to constantly develop new strategies to help your business keep growing.
Don’t just take it from us, let our customers do the talking!
“Since working with Push we’ve gone from strength to strength continually increasing our market share at a time when we could not find the ability to scale. Their attention to detail and aggressive Google shopping strategies have really help drive our growth targets and build an internal strategy on our product structure, descriptions and titles based on their advice.”
“The job search market is very competitive and there are some big players in the market.. Push have allowed us to compete in this space in a cost-efficient manner. The biggest win was the drop-in brand spend which meant we could increase awareness of Fish4jobs in areas where we did not always have a presence. Keeping us ahead by consistently implementing new strategies and BETAs have meant vast improvements in attribution of apps and traffic to from PPC for fish4jobs.”
“It’s been fab working with Push to define our mobile app paid marketing strategy. We’ve found the guys super helpful, always coming to us with new ideas and in-depth analysis. Push always seem to know the latest tools available, and we’ve managed to achieve some great results from the campaign so far. I look forward to seeing what else we can do together in the future!”
“The legal services search market is extremely competitive and expensive. Through Push’s ability to quickly understand and implement Google’s new features across our account, we have gained a competitive advantage over others in the market and have been able drive increasing volumes of conversions at a lower cost per acquisition.”
“Through our close working relationship with Push and their expertise in Adwords we have been able to quickly and easily expand into new markets for Vinci across 12 different countries.”
“In addition to creating Adwords campaigns that have driven a large volume of leads into P4B, Push also revamped our website into a mobile optimised version that looks great and converts.”