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Top 9 PPC Agencies in the UK (2024)

Top 9 PPC Agencies in the UK (2024)

Nemash Patel
Marketing Strategist
October 4, 2024
Marketing
introduction

Choosing the right PPC agency can make all the difference for your business. Whether you’re looking to maximise ROI or scale your paid advertising campaigns, partnering with an experienced agency is essential.

With a well-executed PPC strategy, you can drive qualified traffic, improve conversions, and make the most of your ad spend.

In this guide, we’ve compiled a list of the Top 10 PPC agencies in the UK known for their proven results, industry expertise, and cutting-edge strategies.

What to Look for in a Top PPC Agency

Before diving into the list, here’s what you should consider when choosing the right PPC partner:

1. Proven Expertise

A great PPC agency will have a track record of successful campaigns across various industries. Look for case studies that show how they've driven measurable results for clients.

2. Platform Specialisation

The best PPC agencies excel in running campaigns across multiple platforms like Google Ads, Microsoft Ads, and Paid Social platforms (Facebook, Instagram, TikTok). Make sure the agency you choose has experience in the platforms that matter most to your business.

3. Custom Strategies

A top agency will tailor PPC strategies to your specific goals. Whether you need help with local targeting, e-commerce, or B2B lead generation, the strategy should be built around your business objectives.

4. Transparent Reporting

Look for agencies that offer detailed and clear reporting, so you understand how your campaigns are performing. A good PPC agency will provide regular updates, metrics, and actionable insights.

5. Tailored Comms for Diverse Stakeholders

A top PPC agency should adapt their communication style to suit different expertise levels within your team. Whether addressing PPC experts or non-technical stakeholders, they should ensure clear, relevant, and actionable insights for everyone involved.

The Top 9 PPC Agencies in the UK

Here’s our carefully curated list of the top PPC agencies in the UK, renowned for their expertise and innovative strategies:

1. Push

Push website

We are proud to be one of the top PPC agencies in the UK, recognised for our exceptional results and multiple industry accolades, including awards from Google, Microsoft, and The Drum.

Our partnerships include:

  • Google – Top 3% Largest Premier Partners in EMEA
  • Microsoft – Elite Partner (one of only 4 in the UK)
  • Meta – Premium Partner
  • TikTok – Gold Partner


Some of our clients:

But we don’t stop there.

AI-Powered Marketing: As a digital agency accelerated by AI, we use proprietary Dial360 tools to optimise PPC strategies, driving fast and effective results for our customers.

Ready to elevate your paid campaigns? Get in touch with our PPC team today! Or, explore our full suite of services here.

2. Croud

Croud website

Croud, established in 2011, is a global performance marketing agency. They are known for their data-driven approach and focus on delivering scalable, custom PPC and programmatic campaigns for enterprise-level clients.

Specialties

  • PPC
  • Programmatic advertising
  • Digital strategy

Notable Clients

  • Vans
  • IWG
  • AXA

Why Choose Them

Croud leverages its global network of experts and proprietary technology to offer scalable PPC and programmatic advertising solutions. Their flexible model ensures customised strategies with impressive results.

3. Found

Found website

Found is a London-based performance marketing agency specialising in delivering growth strategies through PPC, SEO, and paid social. They focus on innovative, results-driven campaigns for mid-size and enterprise clients.

Specialties

  • PPC
  • SEO
  • Digital growth strategy

Notable Clients

  • Randstad
  • Fender
  • M&Co

Why Choose Them

Found delivers data-driven PPC campaigns designed to optimise performance and maximise return on investment. Their expertise lies in building strategies that drive significant growth across multiple digital channels.

4. Broadplace

Broadplace

Broadplace is a Surrey-based digital marketing agency providing PPC and SEO solutions. With a data-centric approach, they focus on driving results for businesses in e-commerce, automotive, and travel sectors.

Specialties

  • PPC
  • SEO
  • E-commerce marketing

Notable Clients

  • H.R. Owen
  • Original Travel
  • Lookers

Why Choose Them
Broadplace offers end-to-end PPC and SEO services, with a strong focus on data-led e-commerce marketing. Their results-driven campaigns are designed to maximise sales and lead generation.

5. Impression

Impression website

Founded in 2012, Impression Digital is a full-service digital agency, delivering performance marketing solutions with expertise in PPC, SEO, and content marketing to boost client growth.

Specialties

  • PPC
  • SEO
  • Content marketing
  • Digital strategy

Notable Clients

  • Clarins
  • Cancer Research UK
  • Topps Tiles

Why Choose Them

Known for its data-driven approach, Impression Digital delivers tailored PPC campaigns and multi-channel strategies to drive measurable results. Their focus on combining analytics with creativity ensures strong ROI for clients across various industries.

6. Hallam

Hallam website

Hallam, founded in 1999, is a full-service digital marketing agency that provides innovative PPC and digital strategies to clients looking to maximise their online performance.

Specialties

PPC, SEO, content marketing, digital strategy

Notable Clients

  • Speedo
  • Boots
  • The United Nations

Why Choose Them

Hallam combines technical expertise with creative thinking to deliver integrated PPC and SEO campaigns. Their award-winning team specialises in driving measurable growth through data-led strategies.

7. Propeller

Propeller website

Propeller is a London-based digital agency specialising in paid media, web design, and digital marketing strategies for the hospitality and retail sectors. Their focus on high-converting campaigns makes them a top choice for e-commerce brands.

Specialties

  • PPC
  • E-commerce marketing
  • Web design

Notable Clients

  • Hilton
  • Krispy Kreme
  • Wagamama

Why Choose Them
Propeller specialises in combining PPC with bespoke web development and e-commerce strategies to optimise the full customer journey. Their expertise drives increased traffic and conversions for hospitality and retail brands.

8. Impression

Founded in 2012, Impression Digital is a full-service digital agency, delivering performance marketing solutions with expertise in PPC, SEO, and content marketing to boost client growth.

Specialties

  • PPC
  • SEO
  • Content marketing
  • Digital strategy

Notable Clients

  • Clarins
  • Cancer Research UK
  • Topps Tiles

Why Choose Them

Known for its data-driven approach, Impression Digital delivers tailored PPC campaigns and multi-channel strategies to drive measurable results. Their focus on combining analytics with creativity ensures strong ROI for clients across various industries.

9. The Social Shepherd

The Social Shepherd website

Founded in 2019, The Social Shepherd is a rapidly growing digital agency focused on driving growth through paid social and PPC. They specialise in creative-driven campaigns that deliver strong ROI.

Specialties

  • Paid social
  • PPC
  • Video production

Notable Clients

  • Passenger Clothing
  • Love Leggings
  • Oddbox

Why Choose Them

The Social Shepherd is known for its innovative use of paid social and PPC to scale businesses quickly. Their ability to combine creative content production with paid advertising sets them apart.

Why Choose Push for Your PPC Needs?

Your brand deserves the best, and the right PPC agency can significantly impact your growth. Whether you’re looking to increase traffic, boost conversions, or maximise ROI, partnering with a top agency ensures faster, more efficient results.

At Push, we use AI-driven tools and tailored PPC strategies to help our clients scale faster and more efficiently. With a team of seasoned experts, we’ve helped brands like MoBros and Slipfree optimise their paid campaigns to drive measurable growth.

Ready to get started? Contact us today to see how we can help your business thrive with PPC.

PPC FAQs

What is PPC (Pay-Per-Click) advertising?

PPC is a digital advertising model where advertisers pay a fee each time their ad is clicked. It helps drive traffic to websites through platforms like Google Ads, Microsoft Ads, and social media.

How can a PPC agency help my business?

A PPC agency creates tailored campaigns to maximise your ROI by optimising ad spend, targeting the right audience, and continuously refining strategies to improve results.

What platforms can PPC be used on?

PPC can be used on platforms like Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, TikTok, and YouTube.

How long does it take to see results from PPC?

PPC can deliver immediate results, but optimal performance typically comes after ongoing optimisation over a few weeks.

What is the difference between SEO and PPC?

SEO focuses on organic traffic through search engine rankings, while PPC involves paying for ads to appear on search results or social media platforms.

How much should I budget for a PPC campaign?

PPC budgets vary depending on your industry, competition, and goals. A PPC agency can help you create a strategy within your budget.

Can I run a PPC campaign myself?

While possible, a PPC agency provides expertise in campaign management, optimisations, and analytics to get better results and a higher ROI.

Find out if Push can help grow your business

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